Between July and November, the campaign delivered exceptional volume and efficiency, generating over 850 qualified inquiries in just five months.
The challenge
How a Real Estate Campaign Generated 850+ Rental Leads in 5 Months The ChallengeA real estate developer needed to fill a modern apartment complex with high-quality renters and condo buyers. In a crowded market, they needed a predictable engine to capture prospects at every stage.from initial research to final decision.without wasting budget on low-intent traffic. The StrategyAt ServiceLine, we focus on capturing active demand and staying top-of-mind until the deal is closed.
Our approach
- 01 Audited and rebuilt the GBP from the ground up. categories, services, photos, posts.
- 02 Aligned NAP across major directories and cleaned legacy citation errors.
- 03 Built localized landing pages and on-page signals matched to high-intent search queries.
- 04 Implemented review-velocity workflows tied to job completion to compound ranking signal.
The outcome
Display ads built broad awareness across the web, while Search ads captured active intent by targeting high-value keywords like "luxury apartments" and "pet-friendly apartments near me."Strategic Remarketing: Most real estate decisions aren't made on the first visit. We used strategic remarketing to bring qualified visitors back to the site, ensuring the property remained the primary choice for pr
