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1,025%
Return on investment
75
Leads & appointments
1,152
From website visitors
The challenge
Creative Design & Build was successfully driving traffic to their website but struggled to convert that traffic into appointments. They needed a way to engage visitors instantly and capture leads before potential clients left for another contractor.
Our approach
- 01 Deployed an AI-powered chat assistant as a 24/7 virtual receptionist to greet visitors and guide the inquiry.
- 02 Used the assistant to turn passive browsing into active project inquiries with immediate responses and frictionless booking.
The outcome
The AI assistant produced a 1,025% ROI and 75 new leads and appointments from 1,152 website visitors.
How homeowners choose a contractor
Remodels, additions, and full builds are high-consideration purchases. Homeowners research for weeks, shortlist a few firms, and judge each one on proof of past work before they ever request a quote.
- Most homeowners begin a remodeling project with an online search and a review of recent project photos before contacting anyone.
- Because project values are high, buyers compare multiple contractors and favor the ones whose portfolio and reviews look most credible.
- Contractor sales cycles often run several months, so leads that aren't nurtured after the first contact are frequently lost.
