The challenge
Central Park Pet Retreat needed to modernize a digital presence that wasn't capturing leads, and they struggled to collect reviews manually since clients rarely followed through.
Our approach
- 01 Developed new branding and a modern website for a professional online identity.
- 02 Launched targeted PPC campaigns to drive traffic to the new site.
- 03 Replaced the manual review ask with an automated email system.
The outcome
The new infrastructure and automated systems delivered a 10% revenue increase and 95 new Google reviews.
How pet owners choose a provider
Pet owners are protective and research-driven. Boarding, daycare, and pet services are chosen on reviews, photos, and how trustworthy the business looks online.
- Pet owners lean heavily on reviews and photos when choosing who to trust with their animals.
- Local search visibility drives most new inquiries for boarding and pet-care services.
- A modern, credible website and an active review profile strongly influence first-time bookings.